NAFTA is among the most significant trade accords yet since it created the largest free-trade zone in the world and groups together more than 480 million people. There are some 1.4 million dollars of products and services exchanged between Canada and the USA every single minute, and that represented $750 billion last year.
What I do want to talk about is the expression 2.0, which has become part of our everyday speech and usually refers to an improved version of a product or service. They say that the Web 2.0 fostered greater communication between users and the creation of social networks; well, that’s kind of what we want to do with La Coop’s network.
Sometimes we need to make quick but thoughtful decisions to find the right window. One that will allow us to outplay the opponent in this modern-day chess game between Man and Nature. Going into the fields too early or too late can have serious consequences on our yields and make the difference between a good and a not so good year.
Have you heard of it? A mathematical theory that was incredibly well popularized by its creator as follows: “A butterfly flapping its wings in Brazil could trigger a hurricane in Texas.” Not that I’ve developed a new passion for the mathematical sciences, but I can’t help but wonder: If the butterfly effect can trigger hurricanes, what would happen if an elephant were to be elected to the White House?
The Vision 2020 project is ongoing and it’s making its way across our cooperatives. As I had mentioned in my most recent editorial, the goal of this project is to ensure the continuity of the cooperative presence throughout Quebec, while better responding to your needs and expectations.
Allow me to introduce myself, I am Ghislain Gervais and I am a poultry and crop farmer from Saint-Guillaume, in central Quebec, and most recently La Coop fédérée’s new president.
Our current business environment is changing at an unprecedented speed. The ability to adapt quickly and to be innovative in the ways we operate is no longer a choice but a necessity.
The 2015 harvest is finally in and has made quite a few people happy. In fact, not only was it an early harvest, we were rewarded with several consecutive days of sunny weather.
You’ve heard of El Niño haven’t you? This is the weather phenomenon which explains the bad summer we are living now.
Nothing is perfect in this world! We finally had some decent weather to finish most of the sowing, but in the days that followed there has been more rain than sunshine.
I can’t swear to it, but as I write these lines, spring is showing signs that it wants to settle in quickly and finally let us start our season within a reasonable timeframe. Spring has virtually been inexistent and our colleagues who were anxiously waiting for the sap to start flowing were, for the most part, quite disappointed with the 2015 production.
Have you ever noticed a connection between stock market performances and the weather?
As I write these few lines, spring has officially arrived and the weatherman is forecasting -14°C for tomorrow. I’m sure you’ve all noticed that global warming caused some pretty strange situations over the past winter.
I hope you all had a great Holiday season and have taken some time to enjoy this festive period with family and friends and were able to take your mind off serious issues if only for a few days.